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out loud!
a blog by BAM! Marketing & PR Agency


Praevar Launches Vanguard Series with Lower TCO for Outdoor Digital Signage
Built for retail, transit, campuses, and public environments, the Vanguard Series delivers all-weather outdoor performance with simplified deployment, easier serviceability, and lower long-term operating costs. Toronto, ON — May 26, 2026 — Following the successful launch of the Vanguard Series in late 2025, Praevar announced the expansion of its Vanguard outdoor display platform with new deployment configurations and turnkey implementation capabilities designed for North Amer

Brandy Alvarado-Miranda
May 262 min read


Start Your Engines: Total LED Takes Pole Position at InfoComm
K-WAV Rebrands as Total LED, Accelerating Into InfoComm With an immersive Racing-Inspired Booth Experience Detroit, MI — May 12, 2026 — After decades of helping Pro AV integrators, architects, designers, and developers deliver stunning visual experiences, K-WAV today announced its official rebrand to Total LED, signaling a new era of growth, innovation, and customer-focused dvLED solutions. The new name reflects the company’s expanded vision to provide more than just displays
Brandy Alvarado-Miranda
May 252 min read


Built for Scale: Geephon Launches High-Performance LCD Display Solutions in North America
Geephon brings ruggedized, energy-efficient LCD solutions to InfoComm Shenzhen, China — May 7, 2026 — Geephon, a global manufacturer of high-performance, commercial LCD display solutions, announces further expansion into the North American market. The company will debut its next generation of high-bright LCD displays at InfoComm 2026 (Booth C9178), introducing integrators and channel partners to a more flexible, cost-effective approach to digital signage deployments for DOOH,
Brandy Alvarado-Miranda
May 253 min read


Mount-It! PRO Brings Installation Efficiency Zone to InfoComm
Commercial mounting solutions deliver premium performance: Mount Smarter. Install Faster. Earn More. Poway, CA — May 18, 2026 — Mount-It! PRO will showcase its latest mounting innovations in their Installation Efficiency Zone at InfoComm. Partners will love that they can mount smarter, install faster, and earn more. At the center of the booth experience is the unveiling of the Zaxxis Micro™ dvLED video wall mount. This patent-pending version 2.0 of their award winning Zaxxis™
Brandy Alvarado-Miranda
May 252 min read


SAVY Introduces Adjustable Height PTZ Stand at InfoComm
Purpose-built PTZ camera stand delivers a cleaner, more professional solution for rental, staging, and live-event production teams Holland, MI - May 26, 2026 - SAVY announced the launch of the new SAVY Portable Adjustable Height PTZ Stand TB2A, a professional-grade movable camera stand designed specifically for small and medium PTZ cameras used in rental, staging, live-events, and hybrid production environments. The new stand will make its debut at InfoComm 2026. Created to s
Brandy Alvarado-Miranda
May 252 min read


Your KPI is Showing!
Impressions are up. Clicks are up. Everything looks great—until someone asks the one question that matters: what did it actually drive? In this “What da Font?” edition, we break down the five KPIs that move marketing from activity to impact—and why it’s time to stop measuring what’s easy and start measuring what counts.

Brandy Alvarado-Miranda
Apr 262 min read


Whata DECK!: PART 2:
Creating a great pitch deck isn’t about fancy templates — it’s about intentional storytelling, clean design, and purposeful flow. In Part 2 of Whata DECK!, we break down the best practices that transform average presentations into decks that feel sharp, confident, and unforgettable.

Brandy Alvarado-Miranda
Apr 263 min read


WAVIT Expands 2026 Mary Cook Empowerment Scholarship to Support Women in AV/IT Designing the Future Scholarship Honoring a Trailblazer’s Legacy
WAVIT announces the return of the Mary Cook Empowerment Award: Designing the Future, a scholarship supporting women entering the AV/IT industry through mentorship, education, and a full InfoComm experience.

Brandy Alvarado-Miranda
Apr 123 min read


D2S DSCBS Launches to Simplify AV Project Execution in Brazil for Global Integrators
A rare Logistics-as-a-Service (LaaS) model eliminates risk, protects client relationships, and ensures seamless international AV deployments Miami, FL — April 8, 2026 — Executing Pro AV projects in Brazil has long forced international integrators into a difficult position: navigate a complex and often opaque logistical and tax environment alone or rely on local partners who may ultimately compete for the end client relationship. D2S DSCBS was founded to eliminate that dilem

Brandy Alvarado-Miranda
Apr 93 min read


Celebrating Women in AV/IT 2026: Brandy Alvarado-Miranda (aka BAM!)
From a 13-year career in insurance to leading one of the most recognizable marketing agencies in Pro AV, Brandy Alvarado-Miranda brings a rare blend of strategy, industry insight, and community impact. As the founder of BAM! Marketing & PR and co-founder of WAVIT, she is not only driving results for clients but also creating pathways for women to grow, connect, and lead in the AV/IT industry.

Brandy Alvarado-Miranda
Mar 276 min read


Tecnetics Expands into Charlotte Metro Region Following Sustained Growth in New York Anchor Market
Tecnetics announces its strategic expansion into the Charlotte Metro region, extending its enterprise AV integration, structured cabling, digital infrastructure, and managed IT field services to support multi-state organizations with consistent, accountable execution across markets.

Brandy Alvarado-Miranda
Mar 132 min read


Signal Over Noise: Marketing Strategies for Pro AV & Digital Signage Brands
Marketing in the Pro AV and digital signage space isn’t generic — it’s technical, fast-moving, and highly competitive. Success requires clear benefit-driven messaging, smart digital strategy, powerful content, and continuous optimization. This guide breaks down how to create marketing that doesn’t just attract attention — it builds trust and drives measurable growth.

Brandy Alvarado-Miranda
Mar 14 min read


Whata DECK!!! Part 1
Creating a great pitch deck isn’t about fancy templates — it’s about intentional storytelling, clean design, and purposeful flow. In Part 2 of Whata DECK!, we break down the best practices that transform average presentations into decks that feel sharp, confident, and unforgettable.

Brandy Alvarado-Miranda
Feb 253 min read


Unleashing the Power of SEO and SEM for AV and Digital-First Brands
In today’s digital arena, visibility is power — and AV companies can’t rely on a single tactic to compete. SEO builds long-term authority and organic strength, while SEM captures immediate demand at the moment intent is highest. Separately, they’re powerful. Together, they create strategic dominance — using real-time data, reduced ad costs, and optimized visibility to turn search into sustained growth.

Abby McCormick
Feb 223 min read


Booths, Badges and Brand Moments: The Ultimate Trade Show Playbook
Your first trade show can feel like stepping into an alternate universe — endless booths, crowded aisles, and more acronyms than anyone should encounter before 10 a.m. But beyond the chaos lies opportunity. Trade shows are not just marketing events; they are company-wide stages where every department represents the brand. With the right preparation, presence, and post-show follow-up, you won’t just survive the show floor — you’ll walk away smarter, more connected, and ready t

Brandy Alvarado-Miranda
Feb 225 min read


Almo E4 Anaheim Recap🎤
Our team attended the Almo E4 Experience and walked away with practical education, hands-on exposure to emerging AV technology, and meaningful industry connections. The event delivered a full-spectrum look at where audiovisual innovation is heading — and how we can bring those insights directly into our work.

Brandy Alvarado-Miranda
Feb 142 min read


🎸 Team Recap: The NAMM Show 2026
Our team attended the NAMM Show in Anaheim and experienced a powerful mix of cutting-edge music technology, industry education, and cultural connection. From product innovation to live performances, the event reinforced where music and sound technology are heading next.

Brandy Alvarado-Miranda
Feb 141 min read


What da FONT?!?!
Fonts aren’t decoration. They’re infrastructure.
If your website feels “off,” typography might be the reason.
New blog: What da FONT?

Brandy Alvarado-Miranda
Feb 143 min read


Always on the Hunt: Brandy Alvarado-Miranda's Journey in Pro AV and Digital Signage
Always on the Hunt with Leo Golubitsky Podcast

Brandy Alvarado-Miranda
Dec 28, 20252 min read


Marketing Isn’t Magic, it’s Mechanics
Discover why BAM Marketing & PR is your go-to “Marketing Mechanic”—from diagnostics to strategy tune-ups—helping brands run better, faster, and stronger with intentional, insight-driven marketing.

Brandy Alvarado-Miranda
Nov 21, 20253 min read
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